About Us
Ray – Premium Hair Extensions & Wigs by Moshe and Lily
If there's one thing I've learned from being in the hair extensions and wigs industry, it's that people need, above all, someone they can truly trust and personal care they can rely on.
When my wife Lily and I founded Ray back in 2019, we quickly realized how challenging it was to find authentic, high-quality hair suppliers. The market was full of empty promises, and we made a commitment right from the start: We would be different. Our goal was simple yet meaningful—to offer women genuine solutions, outstanding quality, and fair pricing.
We deliberately chose to remain a boutique business to ensure each client receives personal attention, direct communication, and genuine care. It took us years of meticulous research and testing to partner with the world’s best suppliers, offering premium Brazilian, Russian, Vietnamese, Cambodian, and Indian hair. Every product is carefully selected to meet our uncompromising standards, providing our clients with confidence and peace of mind.
I’ll never forget one particular client who came to us after suffering traumatic experiences with other sellers—her hair severely damaged, thinning, and falling out due to poor-quality extensions and dishonest providers. She didn’t just need a new wig; she needed someone to listen, understand, and genuinely help her regain her confidence. Lily and I personally committed to helping her, providing the attention, quality, and care she deserved. Today, she is a loyal, long-term client and a close friend whose story continuously reminds us why we started this journey.
Our vision for Ray is clear and heartfelt:
We want to be the brand women wholeheartedly recommend because they know Moshe and Lily will always listen, always care, and always deliver an honest solution tailored just for them.
Because beyond the product and price, what matters most is that you leave us feeling secure, satisfied, and truly cared for.
Ray – Because You Deserve to Feel Confident.